Del Mar Racetrack

Prestigious Del Mar has been a top entertainment destination and racetrack for decades. Part of its success is due its powerful and persuasive public relations program.

Overview

Part of Del Mar's success is due to its powerful and persuasive public relations and influencer program that ensures all eyes are on the track when the beloved summer season rolls around.

Mari + Gold has been instrumental in spearheading Del Mar’s publicity efforts year after year – working closely with local, regional and national media to spread the message that Del Mar is a must-see Southern California destination, as well as a leader in horse racing safety. We’ve also leveraged influencers, celebrities and national TV programs to bolster brand awareness and solidify Del Mar as a preeminent West Coast entertainment venue.

Our team has secured thousands of press placements across a variety of media targets, including Redbook, People Magazine, Modern Luxury, Locale, San Diego Magazine, Condé Nast Traveler, CA Live, Travel & Leisure and more.

The team at Mari + Gold is an outstanding group of proactive thinkers, who frankly are a complete joy to work with. From ideation to implementation, they take the ball and run with it, constantly finding new and unique ways to help our business shine. They set the standard high and then overdeliver on that standard time and time again. To say that we rely on the Mari + Gold expertise would be an understatement and I can confidently say that Del Mar would not be the same without our partnership.

Erin Bailey, Director of Marketing, Del Mar Race Track

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