@sandycarvs Influencer for Whish Beauty @sandycarvs Influencer for Whish Beauty

Natural skincare that enables intelligent choices

Overview

Whish Beauty is dedicated to natural ingredients that enable you to make intelligent choices in your everyday skincare routine. To build massive brand awareness and affinity in a crowded beauty industry, Mari + Gold developed a 3-tier influencer program.

Through compelling influencer content Whish Beauty resonated with its target audience – consumers interested in mindfully-created products and brands that offer a fresh take on the beauty industry. Mari + Gold worked with paid and gifted influencers to drive pre-qualified traffic to the website, ultimately leading to bottom-line revenue. In addition to soaring impressions and engagements, influencer content is eye-catching and unique as Mari + Gold pushes to partner with diverse and top-notch influencers on Instagram and TikTok.

Throughout 2022, influencers highlighted Whish Beauty as the go-to product of the year, educated customers on the benefits of Bachukioil, and captured the interest of a loyal customer base. Overall, the team has bolstered the brand and provided valuable content that can be reused throughout other marketing platforms.

Additionally, Mari + Gold spearheaded a creator licensing campaign with long-term partners that enhanced influencer audiences and reached additional customers through relatable ads.

What We Did
  • Influencer Management

Other Case Studies

Next

Coda Wines