Privacy Policy

Last Updated: July 23, 2026

Raindrop, HTL, DBA Mari + Gold (“Mari + Gold,” “we,” “us,” or “our”) respects your privacy.
This Privacy Policy explains how we collect, use, disclose, and protect information when
you visit our website at mariandgold.com, interact with our online advertising, or
communicate with us through the website.

By using our website, you acknowledge the practices described in this Privacy Policy.
Where required by applicable law, we will request your consent before using certain
cookies or tracking technologies.

1. Information We Collect

Information You Provide to Us

We may collect personal information that you voluntarily provide when you:

● Submit a contact form;
● Request information about our services;
● Contact us by email;
● Subscribe to receive marketing or agency communications; or
● Otherwise communicate with us.

This information may include:

● Your name;
● Email address;
● Telephone number;
● Company or organization;
● Job title;
● Information about your project or inquiry; and
● Any other information you choose to include in your message.

Please do not submit sensitive personal information through our website forms.

Information Collected Automatically

When you visit or interact with our website, we and our website hosting, security, analytics,
advertising, and technology providers may automatically collect or process certain
information about your device and activity.

This information may include:

● Internet Protocol address;
● Browser and device type;
● Operating system;
● Approximate geographic location;
● Device and online identifiers;
● Date and time of access;
● Pages viewed and links clicked;
● Time spent on pages;
● Referring website or source;
● Interactions with website features;
● Advertising and campaign information;
● Conversion and event data;
● Cookie identifiers;
● Server logs; and
● Information used to identify malicious, fraudulent, or unusual activity.

We may use this information to operate, secure, analyze, and improve the website;
understand how visitors interact with our content; measure the performance of our
marketing; and deliver or evaluate advertising.

2. Cookies and Tracking Technologies

We use cookies, pixels, tags, and similar technologies to operate the website, understand
website activity, measure marketing performance, and support advertising.

These technologies may be placed or operated by us or by third-party providers.

Strictly Necessary Technologies

Some cookies and similar technologies are necessary to:

● Operate and display the website;
● Maintain website security;
● Prevent fraud or malicious activity;
● Support contact forms and other website functionality;
● Remember information during a browsing session;
● Save privacy and cookie preferences; and
● Provide functionality specifically requested by a visitor.

Because these technologies are necessary for the website to function, they may operate
without consent where permitted by law.

Analytics Technologies

We use analytics technologies to understand how visitors find and use our website,
evaluate website performance, identify potential improvements, and measure engagement.

These technologies may collect information such as pages viewed, links clicked,
approximate location, device and browser information, referral source, session activity, and
website interactions.

Advertising Technologies

We may use advertising technologies to:

● Measure the effectiveness of advertising campaigns;
● Understand whether an advertisement resulted in a website visit or inquiry;
● Create or evaluate advertising audiences;
● Limit or improve the relevance of advertising;
● Deliver advertising on third-party platforms; and
● Understand interactions with our advertisements and website.

Depending on how these technologies are configured and used, information may be
associated with a browser, device, cookie, or online identifier.

Cookie Consent and Preference Controls

We provide a cookie consent banner or preference tool that allows visitors to manage
certain nonessential cookies and tracking technologies.

Depending on your location and applicable law, analytics and advertising technologies may
be disabled until you provide consent. You may also be able to accept or reject categories
of cookies separately.

You can change or withdraw your selections through the cookie-preference control
available on our website. Withdrawing consent will not affect the lawfulness of processing
that occurred before the consent was withdrawn.

Blocking certain technologies may affect website functionality or our ability to measure
website activity accurately.

You may also manage cookies through your browser settings. Browser controls vary, and
disabling cookies may affect the availability or operation of certain website features.

3. Analytics and Advertising Services

Google Tag Manager

We use Google Tag Manager, a tag-management system provided by Google. Google Tag
Manager helps us manage and deploy website tags, including analytics and advertising
technologies.

Google Tag Manager itself primarily facilitates the operation of other tags. The information
collected through tags deployed using Google Tag Manager depends on the particular
services and configurations being used.

Our consent-management system is intended to control whether analytics and advertising
tags deployed through Google Tag Manager may operate based on a visitor’s selections
and applicable legal requirements.

Google Analytics 4

We use Google Analytics 4, a website analytics service provided by Google, to understand
how visitors interact with our website.

Google Analytics may collect or process information such as:

● Pages viewed;
● Website events and interactions;
● Session information;
● Approximate geographic location;
● Browser and device information;
● Referral and campaign information;
● Cookie or device identifiers; and
● Internet Protocol and related technical information.

We use this information to analyze website traffic, measure engagement, understand how
visitors reach our website, evaluate marketing campaigns, troubleshoot website
performance, and improve our content and services.

Depending on our Google Analytics configuration, Google may process information for
analytics, measurement, reporting, security, and other purposes described in Google’s
privacy documentation.

Where required, Google Analytics will be controlled through our cookie consent and
preference-management system.

Meta Pixel

We use the Meta Pixel, an advertising and measurement technology provided by Meta
Platforms, Inc.

The Meta Pixel may collect or receive information about website visits and interactions,
including:

● Pages viewed;
● Buttons or links clicked;
● Form or conversion events;
● Referral information;
● Browser and device information;
● Internet Protocol address;
● Cookie and online identifiers; and
● Information about interactions with advertisements.

We may use the Meta Pixel to measure advertising performance, understand whether an
advertisement resulted in a website visit or inquiry, create or evaluate advertising
audiences, and deliver or improve advertisements on Meta platforms such as Facebook
and Instagram.

Meta may process information collected through the Meta Pixel in accordance with its own
privacy policies and business-tool terms. Meta may also associate information collected
through the Pixel with information it already holds, subject to its policies and user settings.
Where required, the Meta Pixel will be disabled unless and until a visitor provides the
applicable consent. Visitors may also reject or withdraw consent for advertising
technologies through our cookie-preference tool.

4. How We Use Personal Information

We may use the information we collect to:

● Respond to questions, inquiries, and project requests;
● Evaluate potential client engagements;
● Prepare proposals or communicate about our services;
● Provide services to clients;
● Send communications that you requested or agreed to receive;
● Operate, maintain, secure, and improve our website;
● Understand website traffic and visitor engagement;
● Analyze and improve website content, performance, and usability;
● Measure the effectiveness of advertising and marketing campaigns;
● Create, evaluate, or deliver advertising audiences where permitted;
● Attribute website visits, inquiries, or other activity to marketing campaigns;
● Remember and honor your cookie and privacy preferences;
● Detect and prevent fraud, abuse, security incidents, or unlawful activity;
● Maintain business and communication records;
● Comply with legal and regulatory obligations; and
● Establish, exercise, or defend legal claims.

5. Email Communications

We may use your contact information to respond to your inquiry or communicate with you
about a potential or existing business relationship.

Where you have subscribed to marketing communications, you may unsubscribe at any
time by using the unsubscribe link included in the email or by contacting us at
[email protected].

We may continue sending nonmarketing communications concerning an active project,
business relationship, transaction, or legal obligation.

6. How We Disclose Information

We may disclose personal information to service providers, contractors, and technology
partners that assist us with functions such as:

● Website hosting and security;
● Website analytics;
● Tag and consent management;
● Advertising and campaign measurement;
● Online advertising;
● Email delivery and business communications;
● Contact-form processing;
● Information technology support;
● Data storage and document management;
● Professional consulting; and
● Legal, accounting, and compliance services.

These providers may access or process information as reasonably necessary to perform
services for us. Their use of information may also be governed by their respective privacy
policies, terms, contracts, and legal obligations.

We may also disclose information:

● To comply with applicable law, a subpoena, court order, or governmental request;
● To investigate or prevent fraud, security incidents, or unlawful conduct;
● To protect the rights, safety, and property of Mari + Gold, our clients, website
visitors, or others;
● In connection with a merger, acquisition, financing, sale of assets, reorganization, or
similar business transaction; or
● With your direction or consent.

7. Sale and Sharing of Personal Information

We do not sell personal information in exchange for money.

However, some privacy laws define “sale” or “sharing” more broadly than an exchange for
monetary payment. For example, disclosing online identifiers, internet activity, or
website-interaction information to advertising platforms for cross-context behavioral
advertising may be considered a “sale” or “sharing” under certain state privacy laws.
Our use of the Meta Pixel and similar advertising technologies may constitute sharing of
personal information for cross-context behavioral advertising under applicable law.

The categories of personal information that may be disclosed or shared through these
technologies include:

● Identifiers, including cookie, browser, device, and online identifiers;
● Internet or other electronic-network activity information;
● Approximate geolocation information;
● Advertising and campaign information; and
● Inferences or audience information derived from website activity.
The categories of recipients may include advertising, social-media, analytics, and
marketing-technology providers.
You may opt out of nonessential advertising cookies and technologies through the cookie
consent or preference-management tool on our website. Where required by applicable law,
we will also honor legally recognized browser-based opt-out preference signals.
We do not knowingly sell or share the personal information of individuals under 16 years of
age.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes
described in this Privacy Policy, including to:

● Respond to inquiries;
● Maintain business and client records;
● Provide services;
● Analyze website and marketing performance;
● Maintain security and prevent fraud;
● Honor privacy preferences;
● Comply with legal, accounting, and reporting requirements;
● Resolve disputes; and
● Enforce our agreements.

Retention periods may vary depending on the nature of the information, the service
involved, our technical configurations, and our legal or operational obligations.

Information processed by third-party analytics and advertising providers may be retained
according to those providers’ settings, policies, and contractual terms.

9. Information Security

We use reasonable administrative, technical, and organizational safeguards designed to
protect the personal information under our control.

However, no website, electronic transmission, or storage system can be guaranteed to be
completely secure. You provide information electronically at your own risk.

10. California Privacy Rights

California residents may have certain rights regarding their personal information under the
California Consumer Privacy Act, as amended by the California Privacy Rights Act, and
other California privacy laws.

These rights apply only to the extent that Mari + Gold is subject to the applicable law and
no exception or exemption applies.

Where applicable, California residents may have the right to:

● Know the categories and specific pieces of personal information collected about
them;
● Know the categories of sources from which personal information was collected;
● Know the purposes for collecting, using, selling, or sharing personal information;
● Know the categories of third parties to whom personal information was disclosed,
sold, or shared;
● Request access to or disclosure of personal information;
● Request deletion of personal information;
● Request correction of inaccurate personal information;
● Opt out of the sale or sharing of personal information;
● Limit certain uses or disclosures of sensitive personal information;
● Receive information in a portable format where required; and
● Receive equal service and pricing without unlawful discrimination for exercising their
privacy rights.

We do not sell personal information in exchange for money. As described above, our use of
certain advertising technologies may be considered sharing under California privacy law.

Opting Out of Sale or Sharing

You may opt out of advertising technologies that may constitute a sale or sharing by using
the cookie consent or privacy-preference tool available on our website.

Where required, we will also process legally valid opt-out preference signals, such as the
Global Privacy Control, as a request to opt out for the browser or device from which the
signal is sent.

You may need to make a separate selection on each browser or device you use. Clearing
cookies or using a different browser may also reset your preferences.

Submitting a California Privacy Request

To submit a request, contact us at:

Email: [email protected]
Mail:
Raindrop, HTL DBA Mari + Gold Agency
PO Box 230596
Encinitas, CA 92023

Please include sufficient information for us to understand and respond to your request. We
may need to verify your identity before fulfilling certain requests.

You may also use an authorized agent to submit a request where permitted by law. We may
require evidence that the agent has authority to act on your behalf and may ask you to
verify your identity directly with us.

We will respond within the time required by applicable law.

11. California “Shine the Light” Disclosure

California Civil Code Section 1798.83 may permit California residents to request information
regarding certain disclosures of personal information to third parties for their own
direct-marketing purposes.

Mari + Gold does not disclose personal information to third parties for their own
direct-marketing purposes without appropriate authorization.

Questions concerning this disclosure may be sent to [email protected].

12. Do Not Track and Privacy Preference Signals

Some browsers provide “Do Not Track” settings or other privacy preference signals.

Because there is not a uniform industry standard for responding to traditional Do Not Track
signals, our website may not respond to those signals in all circumstances.

Where applicable law requires us to recognize a legally valid browser-based opt-out
preference signal, such as the Global Privacy Control, we will process that signal as
required.

You may also manage nonessential cookies and tracking technologies through the cookie
consent or preference-management tool available on our website.

13. Third-Party Privacy Practices

Google, Meta, and other third-party providers may collect and process information through
technologies used on our website. Their processing of information is governed by their own
privacy policies, terms, account settings, and legal obligations.

We do not control all aspects of how third-party providers process information. We
encourage you to review their privacy notices and available privacy or advertising settings.

Our website may also contain links to websites, platforms, or services operated by other
third parties. We do not control and are not responsible for the privacy, security, or content
practices of those third parties.

14. Children’s Privacy

Our website and services are intended for businesses and adults and are not directed to
children under 13.

We do not knowingly collect personal information from children under 13 through our
website. If we learn that we have collected such information, we will take reasonable steps
to delete it.

We also do not knowingly sell or share the personal information of individuals under 16
years of age.

15. Visitors Outside the United States

Mari + Gold is based in the United States. If you access our website from another country,
your information may be processed and stored in the United States, where privacy laws
may differ from those in your location.

Visitors in certain jurisdictions may have additional rights regarding consent, access,
deletion, objection, restriction, or international transfers. You may contact us at
[email protected] with questions or requests concerning your information.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our website, business
practices, technology, service providers, or legal obligations.

When we make changes, we will revise the “Last Updated” date at the top of this Privacy
Policy. Material changes may also be communicated through the website or by another
appropriate method.

17. Contact Us

For questions about this Privacy Policy, our privacy practices, or your privacy choices,
contact:

Raindrop, HTL DBA Mari + Gold Agency
PO Box 230596
Encinitas, CA 92023
Email: [email protected]
Website: mariandgold.com