Overview

We helped breathe new energy into San Diego’s largest arts organization.

With a robust social media and PR program that positions the San Diego Symphony as a can’t-miss attraction in Southern California, our team has shifted the narrative around classical music to highlight the Orchestra’s vibrant and diverse repertoire.

By producing eye-catching and engaging content that includes scroll-stopping Reels, the social team grew the San Diego Symphony’s Instagram account from 8,000 to 23,000 followers. Additionally, in 2021 we launched new social channels for the Symphony’s first-ever permanent outdoor venue, The Rady Shell at Jacobs Park, and grew the Instagram account – 100 percent organically – from 0 followers to over 14,000 followers within the first year-and-a-half of its launch.

The PR team spearheaded publicity efforts to open the orchestra’s first-ever permanent outdoor venue, The Rady Shell at Jacobs Park, positioning the public park + venue as California’s newest seaside icon and securing more than 160 pieces of coverage with a reach just shy of 1 billion in the venue’s first month. Coverage included Vogue, Los Angeles Times, Westways, Travel Awaits, San Diego Union-Tribune and more.

Experience the results for yourself at a show.

Visit www.sandiegosymphony.com